Tour Stop: The Book of Lost Fragrances by MJ Rose

Today I am very excited to be a part of the book tour for the latest book by MJ Rose, The Book of Lost Fragrances!

The Book of Lost Fragrances
By M.J. Rose
416 Pages
Published by Atria Books (March 13, 2012)

A sweeping and suspenseful tale of secrets, intrigue, and lovers separated by time, all connected through the mystical qualities of a perfume created in the days of Cleopatra—and lost for 2,000 years.

Jac L’Etoile has always been haunted by the past, her memories infused with the exotic scents that she grew up surrounded by as the heir to a storied French perfume company. In order to flee the pain of those remembrances—and of her mother’s suicide—she moves to America, leaving the company in the hands of her brother Robbie. But when Robbie hints at an earth-shattering discovery in the family archives and then suddenly goes missing—leaving a dead body in his wake—Jac is plunged into a world she thought she’d left behind.

Back in Paris to investigate her brother’s disappearance, Jac discovers a secret the House of L’Etoile has been hiding since 1799: a scent that unlocks the mysteries of reincarnation. The Book of Lost Fragrances fuses history, passion, and suspense, moving from Cleopatra’s Egypt and the terrors of revolutionary France to Tibet’s battle with China and the glamour of modern-day Paris. Jac’s quest for the ancient perfume someone is willing to kill for becomes the key to understanding her own troubled past.the ancient perfume someone is willing to kill for becomes the key to understanding her own troubled past.

As I have said many, many times, my weakness is history. I really enjoy books that have actual historical characters in them, and this one does – everyone from Cleopatra to Napoleon to the Dalai Lama. Rose weaves these characters intricately with the fictional ones that she creates in order to craft a compelling mystery involving the search for a tool – in this case, a fragrance – that can trigger memories of past lives.

Jac is an interesting protagonist. While I never really felt an affinity for her, she is a strong female character, which I like to see in a book. She is haunted by ghosts, both literal and figurative. Facing the divestment of the family perfume empire and with a poor relationship with her father and a strained relationship with her dreamer brother, she carries on in the face of adversity.

The Book of Lost Fragrances has a very original plot. I can’t remember reading anything close to this before, so big points to the author for that. And though I have little to no interest in any of the major subjects of the book – perfuming, reincarnation, the Chinese mafia, etc. – the book managed to hold my interest anyway, and that is definitely a positive in its favor.

If I had one complaint it would be that while there is suspense in the book there is also a LOT of jumping around all over the world, and that made it a bit difficult to follow at times and a bit difficult to build up as much tension as there could have been otherwise. Also, there were a ton of characters with a lot of back story and sometimes I had to really think about who was who. Fortunately the book never gets inf0-dumpy but at times I did have a hard time keeping all of the various plot lines straight.

Overall, I’d recommend the book to someone who is interested in a more adult (since I generally review YA) work of historical and contemporary fiction. Particularly someone who has interest in Paris, Tibet, reincarnation, the art of perfuming, or Eastern Religions.

3.75 out of 5.


And Oh! Special offer if you pre-order!

M.J. Rose is asking if you’ve ever smelled a story?

“He struggled to separate out the notes he recognized from the ones he didn’t, searching for the ingredients that gave the blend its promise of hope, of long nights and voluptuous dreams, of invitation and embrace. Of an everlasting covenant ripe with possibility.  Of lost souls reunited.”  The Book of Lost Fragrances

Discover the perfume inspired by The Book of Lost Fragrances

Pre-order The Book of Lost Fragrances by M.J. Rose and we’ll send you a free sample of Âmes Soeurs, the Scent of Soulmates. This exclusive fragrance, inspired by the novel, was created by Joya Studios and is not yet for sale.  Joya’s Âmes Sœurs hints of Frankincense, Myrrh, Orange Blossom and Jasmine. It’s smoky uncommon finish suggests the past and the future, and lost souls reunited.

Just use one of the links at and follow the directions there.

Offer ends March 1, but pre-order now since we have a limited number of supplies! US and Canada only.


M.J. Rose is the international best selling author of eleven novels and two non-fiction books on marketing. Her next novel THE BOOK OF LOST FRAGRANCES (Atria/S&S) will be published in March 2012.  Her fiction and non-fiction has appeared in many magazines and reviews including Oprah Magazine. She has been featured in the New York Times, Newsweek, Time, USA Today and on the Today Show, and NPR radio.  Rose graduated from Syracuse University, spent the ’80s in advertising, has a commercial in the Museum of Modern Art in NYC and since 2005 has run the first marketing company for authors –  The television series PAST LIFE, was based on Rose’s novels in the Renincarnationist series. She is one of the founding board members of International Thriller Writers and runs the blog- Buzz, Balls & Hype.  She is also the co-founder of and

Rose lives in CT with her husband the musician and composer, Doug Scofield, and their very spoiled and often photographed dog, Winka.

For more information on M.J. Rose and her novels, please visit her WEBSITE. You can also find her on Facebook.

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